Sectoral Potential Realization

Overview

India, with its large population and increasing disposable incomes, is poised to be one of the key markets for the Global Corporations. With a huge, rising middle class population and large untapped market, it is attracting organizations from across the world. At Primus, our team of sector experts are working with Government to define the India growth story in key sectors including Infrastructure, Transport, Real Estate, Education, Health, Technology and more. The team is poised to identify real pockets of opportunity, design approach to regional segmentation and capitalize high – growth prospects to realize future growth aspirations in one of the largest consumer markets in the world.

Team Profile

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Aarti Harbhajanka
Co-Founder & Managing Director

Aarti has more than 14 years of rich experience in leading and delivering major consulting projects with numerous Government / Public Sector clients. She has extensive Experience in Policy formulation, Design and implementation in Information Technology, Housing, Urban Development, Education, Women and Child Development, etc. Aarti has led large projects enabling technology- based transformation of Public Service Delivery including CM Dashboards, e-recruitment, GIS based plantation monitoring system, Integrated University Management system, Online Transfer of teachers, Building plan management system and so on. She has also assisted IT Departments in development of e-Governance Policy and Virtual Cadre Policy. She has been awarded by Chief Minister, Government of Maharashtra for her exemplary contribution towards implementation of MahaRERA, 2018. She also led the Program Management team implementing Pradhan Mantri Awas Yojana (U) in Maharashtra. She has assisted State Government in development of several policies including Private Public Partnership (PPP) Policy, Green Housing Policy and Establishment of MahaHousing Corporation Ltd. She has led several projects in Women and Child Development including Gender Responsive Budgeting, Beti Bachao Beti Padhao, Reducing Malnutrition among women and Children and Gender Empowerment. She is also leading the project to improve Menstrual hygiene for adolescent girls.

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Shravan Shetty
Managing Director

Shravan leads the financial services practice for Primus Partners. He is part of the leadership team and is an IIM Lucknow Alumni with 17 years’ experience including 3 years heading a company with global presence. He has worked with more than 30 clients across 6 countries. Shravan has developed innovative digital solutions across the value chain primarily in Banking & Capital markets space. His ability to conceptualise innovative solutions combined with hands on experience of implementing them has helped him generate tangible results for established players as well as emerging Fintechs. He has worked with leading private sector banks, large broking houses & capital market players, Insurance companies and Fintech players.

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Anurag Singh
Managing Director

Anurag helps companies find practical solutions to the challenges through strategy, performance improvement, strategic moves, investments and policy advocacy and helps Government in policy and implementation. Over the past 26 years, Anurag has worked in strategy, sales and marketing, M&A, business head & consulting roles with EY, DuPont, Chemours, Sattwa Wellness, Hero Corporate, Maruti, Honda cars & Tata Motors. He has served high performing iconic companies through significant change and transformations. His work in dealer development at Honda cars led to significant step up in automotive dealership standards in infrastructure and customer experience. He has led several strategy exercises and participated over 40 M&A deals in his career. Anurag has significant experience & exposure across value chain of automotive and chemical industries. He simplifies complex looking problems and finds practical approach towards solving them.

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Major General Rohit Gupta
Head Aerospace & Defence

Major General Rohit Gupta, SM (Retd), a Combat Arms Officer, retired as the Addnl. DG Weapon and Equipment of Indian Army and currently heads the Aerospace and Defence sector at Primus Partners. The officer has commanded a Counter Insurgency Force in J&K and has extensive Counterinsurgency and High-Altitude operational experience in Jammu & Kashmir and Ladakh as well as Mechanised Operations. He has done eight years in three ranks and five appointments in defence procurement. The officer was part of the team which established the United Nations Observer Mission in Sierra Leonne (UNOMSIL), West Africa and his contribution was recognised by the Chairman of ECOWAS by the award of Ordre-du-Mono

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Amit Dugar

Amit has over 11 years of experience in market entry and growth strategies along with due diligence and policy advisory working in sectors including SDGs, technology, aerospace and defence, along with macro and microeconomics. He has been part of multiple strategy projects working with the private sector and the government. He supports companies venturing into new business and scaling existing businesses. He is leading Primus Partners’ SDG Marketplace initiative, our web-based platform to accelerate SDG achievement.

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Ayanjyoti Sarkar

Ayan has 10+ years of work experience in the domains of Corporate Strategy, Government Advisory, Brand Management and Private Sector Development. He specializes in sustainable growth strategy development and implementation of large-scale programs. He has assisted national and sub-national governments on public policy for private sector development in industry, WASH and tourism, as well as on ease of doing business in India. He has worked with Sodexo India, Shapoorji Pallonji and Company Private Limited, KPMG India and EY India. He has assisted national and sub-national governments on public policy for private sector development in industry and tourism, and on ease of doing business in India.