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Health Made Less Taxing

Nilaya Varma, Co-founder and Group CEO, Primus Partners, emphasized that tax exemptions on life and health insurance, particularly for families and...

15-09-2025

Primus in News

The Rs 10 strategy and out-of-the-box distribution tactics that helped Lahori Zeera beat big cola brands

Ramakrishnan M, Managing Director, Primus Partners, highlighted that India’s beverage industry is on a strong growth trajectory, with the...

Riding Out a Storm, Auto Sector Secures 4th Position

Anurag Singh, Advisor, Primus Partners, highlights FY25’s strong auto sector performance, driven by SUV demand, exports, and two-wheeler growth,...

AP sets up 360 GCC council chaired by Lokesh to woo global MNCs

The Andhra Pradesh government has launched a 360-degree GCC Advisory Council, led by IT Minister Nara Lokesh, to position the state as a premier...

Parts maker Samvardhana Motherson to assemble cars

Nikhil Dhaka, Vice President, Primus Partners, highlights that electric mobility is reshaping the auto industry by lowering entry barriers, allowing...

Primus-Partners

Kyunkis return: Can reboots breathe new life into TVs prime time?

Charu Malhotra, Co-founder and Managing Director, Primus Partners, describes reboots as a smart programming strategy. With built-in recall and reduced...

Financial-Services

Shringar House of Mangalsutra IPO subscribed 2x on Day 1, GMP signals decent listing; should you apply?

Shravan Shetty, Managing Director, Primus Partners, highlighted that the company is reasonably valued at 19 times earnings, with the upper price band...

Financial-Services

FD or mutual fund loan? Experts break down the cheaper way to raise cash

Shravan Shetty, Managing Director, Primus Partners, explains that loans against mutual funds involve higher charges than fixed deposits due to market...

Primus-Partners

Primus Partners appoints Sunita Mohanty as MD to bolster Public Policy practice

Primus Partners has appointed Sunita Mohanty as Managing Director in its Public Policy vertical. With over 20 years of experience in technology,...

GST 2.0: Reforms to propel MMF textile industry; sub-Rs 2,500 retail segment poised for growth

Kanishk Maheshwari, Co-founder & Managing Director, Primus Partners, highlights that reducing GST on inputs and speeding up refunds can lower...

Financial-Services

Nifty, Sensex lag Asia on Rupee fall and valuation woes as investors look past GST cheer

Shravan Shetty, Managing Director,Primus Partners, highlighted high valuations as the primary cause of the market downturn. He explains that the...

Primus Partners calls for sustainable innovation to boost infrastructure productivity

Primus Partners, in collaboration with the Build India Foundation, has released its latest Point of View report titled "Driving Productivity...

India’s rare earth magnet crisis: The road ahead for domestic EV companies

A report by Primus Partners forecasts a significant rise in demand for rare earth magnets (REMs) in the electric vehicle (EV) sector, estimating 712...

Two-wheeler sales a mixed bag in August

Anurag Singh, Advisor, Primus Partners, highlighted that while the upcoming GST cut may introduce short-term challenges, it is likely to boost festive...

BL Explainer: Will E20 fuel vroom ahead with removal of restriction on ethanol production?

Anurag Singh, Advisor, Primus Partners, highlights the harmful effects of ethanol on vehicle components, noting that it absorbs moisture causing...

Royal Enfield, TVS, and Hero rise on festival buzz; Bajaj, Honda slip

Anurag Singh, Advisor, Primus Partners, highlighted that while the upcoming GST cut may introduce short-term complexities, it is expected to boost...

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