Shubham Katyayan, Vice President & Lead - Urban Transformation, Primus Partners, shares his views on the evolving trends shaping India’s tourism landscape in 2025. The travel industry is undergoing a significant transformation, driven by changing traveler preferences. Experiential tourism—emphasizing culinary explorations, wellness retreats, and cultural immersions—is taking precedence over conventional sightseeing. Technology is revolutionizing the sector, with AI-powered personalization, virtual tours, and seamless booking systems enhancing convenience.