Anurag Singh, Managing Director, Primus Partners,predicts that discounts in the automobile industry will extend beyond the festive period as automakers look to clear excess inventory. This inventory surplus is driven by competition and a push for greater market share. Notably, even brands like Toyota and Honda, typically not known for offering discounts, have joined the trend with significant savings. As the festive season progresses, both e-commerce and the auto sector are aiming to capture strong consumer interest through discounts and faster delivery, expecting a surge in demand. Read Now!