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Shifting The Spotlight: Primus Partners’ Charu Malhotra On Thriving Startup Culture In Indian Tier II & III Cities

Charu Malhotra, Co-Founder and Managing Director of Primus Partners shares her views on the growing start-up ecosystem in Tier II and Tier III cities in India. She highlights the findings of the recent Primus Partners report titled 'Small Towns, Big Ideas' and how this move was fueled by the reverse brain drain that took place due to the Covid-19 pandemic.