Primus In News
Will Tesla’s India Entry Shake Up Tata, Mahindra, And Other Local EV Makers? Here’s What Experts Say
18-07-2025
Nikhil Dhaka, Vice President, Primus Partners, shares his view on Tesla’s entry into the Indian EV market. He highlights that Tesla is unlikely to impact domestic players like Tata Motors and Mahindra in the short term, as they dominate the affordable EV segment with models tailored to Indian conditions. Tesla, by contrast, is targeting a premium audience with vehicles priced above ₹65 lakh. However, he notes that Tesla’s presence could act as a long-term catalyst by boosting consumer awareness, accelerating charging infrastructure, and encouraging greater innovation among domestic manufacturers.
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