Primus In News
What's Up with WhatsApp
14-02-2026
Arun Moral, Managing Director, Primus Partner, shared his views, stating that WhatsApp’s evolution into a super-app increases convenience but also concentrates consent, metadata, and behavioural data. He noted that under India’s DPDP framework, the key concern is not the encryption of messages, but whether user consent remains granular, revocable, and enforceable throughout the entire data lifecycle.
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