Primus In News
Streaming companies set eyes on connected television in festive times
02-10-2023
Sameer Jain, the Managing Director at Primus Partners, shares his views on the growing popularity of video streaming services, particularly due to an increase in smart TV adoption, driven by family-oriented content. The number of daily active users of smart TVs is projected to exceed 40 million by 2025, offering consumers a multitude of viewing choices. Read Now!
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