Primus In News
Phygital Retail Convention: The Masterplan Of Retail Transformation
09-10-2020
According to a report by Assocham and Primus Partners, the Indian retail industry is expected to be driven by data-led opportunities and Artificial Intelligence in the coming years. The changing consumer preferences is driving the need for the digitisation of stores, and increased integration of micro, small and medium enterprises (MSMEs) across the value chain will further accelerate the growth of data-driven retail.
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