Primus In News
Moving the Needle | January 2025
22-01-2025
In the January 2025 edition of Moving the Needle, we take the opportunity to reminisce the year gone by and prospects for the year to come by in key sectors such as Technology, Infrastructure, Aerospace & Defense, Energy, Financial Services and Urban & Housing. We also provide a sneak peek into our recent Report on ‘Leveraging Online Ads for India - Unpacking the Impact of Online Ads on MSMEs and Startups: A Multistakeholder Perspective’ that we launched to empower India’s small businesses with the tools to thrive in a rapidly evolving digital marketplace ecosystem.
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