Primus Reports
Market Entry and Growth Strategy for a global automotive firm
01-Oct-2024
The project focused on developing a robust market entry and growth strategy for the Indian defence sector. The project focused on three key areas: policy advisory, market scoping and sizing, and entry strategy formulation. Our team conducted a thorough analysis of India's defence procurement policies, including the 'Make in India' initiative and FDI regulations. We performed extensive market research to assess demand, identify key players, and project growth trends in the defence segment. Based on these insights, we crafted a tailored entry strategy, evaluating various modes of entry, potential partnerships, and localization approaches to align with India's defence sector requirements.