Primus In News
Lack of knowledge, budget constraints, regulations key challenges for SMBs in adoption of online ads: Survey
13-12-2024
A report by Primus Partners identifies key challenges for small and medium businesses (SMBs) in adopting online advertising, including lack of knowledge, budget constraints, and regulatory compliance. Despite these issues, 80% of SMBs use online ads, with many allocating over 40% of their marketing budget to digital platforms. The report highlights the effectiveness of online ads in boosting brand visibility and driving growth, with 80% of businesses reporting increased revenues since using online ads. Read Now!
Explore Related Insights
- India is Committed to Foster Web3 Innovations and Startups: Rajeev Chandrasekhar
- India has USD 100 bn financing opportunity in aircraft leasing space in next 20 years
- Budget 2022: BFSI seeks stimulus to mitigate Covid-19 pandemic damage
- Centre to boost EV infra, new bio-manufacturing scheme in the offing: FM
